YouTube makes brings in former Warner Music boss to pump up music platform - USA TODAY

USA TODAY

YouTube makes brings in former Warner Music boss to pump up music platform USA TODAY YouTube is doubling down in its efforts to build up its music service. Alphabet-owned Google's popular video platform announced this week that it had hired Lyor Cohen, former head of Warner Music Group, to run the service. Taking over as YouTube's ... YouTube hires legendary music executive Lyor Cohen to strengthen ties with artistsThe Verge Google hires industry vet Lyor Cohen as YouTube's head of musicEngadget YouTube taps music exec Lyor Cohen as global head of musicMashable New York Times -Billboard -Reuters all 50 news articles »